For this task we were given a product and had to write a business plan for marketing and selling our product. My group was given this octopus back massager. We had to work as a team and answer a serious of questions before standing in front of the class and pitching our business plan questions included were as follows:- vision/idea
why it works
why/ when is it needed
who makes it
who are the competitors
create a brand for the product
create a brand name for the product
identify the market/ customer
identify the market place for the product
How sustainable is the product
whats its USP
whats its lead time
whats its life span
why should we invest in this product
I found this task really useful as it made us talk and we gained knowledge from each others ideas. It made me think really hard and realise there is a lot more to being able to market and sell products than you think and that you should always have a good detailed plan before setting up a business to make it a success. Standing up in front of the class was a little scary but the more you do it the better you will get.
I found this task really useful as it made us talk and we gained knowledge from each others ideas. It made me think really hard and realise there is a lot more to being able to market and sell products than you think and that you should always have a good detailed plan before setting up a business to make it a success. Standing up in front of the class was a little scary but the more you do it the better you will get.
1 comment:
I worked in marketing for a while and it really does open your eyes as to how important it is to success. It's good that you overcame your shyness to stand up in front of the class, confidence is really important in industry :o)
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